Skip to main content

Conversion Uplift

Back Links

Definition

Back links are hypertext links from another website to your site. Back links from reputable sites are one of the main indicators that search engines have to rank the relevance of content for key words. The number of quality back links will influence how popular and important a website is considered by search engines.

Image of Google Search Console showing links to your site
Google Search Console

You can find out how many back links your site as by going to your Google Search Console (previously Google Webmaster Tools) and under Search Traffic select “Links to your site”. This will show your most linked content.

Resources:

Conversion marketing – Glossary of Conversion Marketing.

Over 300 tools reviewed – Digital Marketing Toolbox.

SEO link building tools – 20 Powerful link building tools to drive more traffic to your site.

Credit:

Chain icons created by Freepik – Flaticon

Featured images: Pexels

Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
Neal Cole

Neal Cole

Neal is the founder of Conversion Uplift and the author of the official GA4/GTM audit course for CXL. It's the course much of the industry trains on. He's spent over 20 years in digital analytics, including senior roles in online gaming and financial services, working out where businesses' numbers go wrong and what it costs them. His work now focuses on server-side tracking, GA4 and BigQuery: getting the data right, and being the person who's accountable for it when a decision depends on it.
Neal Cole

Neal Cole

Neal is the founder of Conversion Uplift and the author of the official GA4/GTM audit course for CXL. It's the course much of the industry trains on. He's spent over 20 years in digital analytics, including senior roles in online gaming and financial services, working out where businesses' numbers go wrong and what it costs them. His work now focuses on server-side tracking, GA4 and BigQuery: getting the data right, and being the person who's accountable for it when a decision depends on it.

Free audit checklist to

Fix GA4 Tracking Like a Professional

Acceptance