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Conversion Uplift

CSS Sprite

Definition

A CSS Sprite improves load speed by combining a number of small images on a webpage into a single file and thus reduces the overhead of having to fetch multiple files from the server.

Resources:

Conversion marketing – Glossary of Conversion Marketing.

Over 300 tools reviewed – Digital Marketing Toolbox.

Load speed – How to improve load speed to increase conversions.

Image optimisation – Image optimisation tools to improve load speed and conversion. 

Credit:

Programming icons created by surang – Flaticon

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Neal Cole

Neal Cole

Neal is the founder of Conversion Uplift and the author of the official GA4/GTM audit course for CXL. It's the course much of the industry trains on. He's spent over 20 years in digital analytics, including senior roles in online gaming and financial services, working out where businesses' numbers go wrong and what it costs them. His work now focuses on server-side tracking, GA4 and BigQuery: getting the data right, and being the person who's accountable for it when a decision depends on it.
Neal Cole

Neal Cole

Neal is the founder of Conversion Uplift and the author of the official GA4/GTM audit course for CXL. It's the course much of the industry trains on. He's spent over 20 years in digital analytics, including senior roles in online gaming and financial services, working out where businesses' numbers go wrong and what it costs them. His work now focuses on server-side tracking, GA4 and BigQuery: getting the data right, and being the person who's accountable for it when a decision depends on it.

Free audit checklist to

Fix GA4 Tracking Like a Professional

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