Does your website need a data privacy audit?
In today’s digital age, ensuring your website’s privacy is paramount. Regular privacy audits are essential to maintain trust and compliance. Two common issues we often encounter are:
- Mismatch Between Privacy Mechanism & Analytics Tracking: Often, the privacy consent mechanism doesn’t communicate effectively with analytics tracking in Google Tag Manager. This can lead to data collection without proper consent.
- Missing Consent Mechanisms on Individual Pages: Believe it or not, many visitors don’t start their journey on your homepage. They land directly on specific articles or product pages. If these pages lack a consent mechanism, you’re potentially breaching privacy regulations.
Remember, it’s not just about compliance; it’s about building trust with your audience. Regular privacy audits ensure you’re on the right track! 🌐✅