5 Important Factors to Consider for Effective Local SEO Marketing

SEO can heavily influence a site's search ranking in SERPs

Why Local SEO Marketing? As a local business owner, you are probably aware that reaching new customers is essential for growing your business. While traditional marketing such as newspaper ads and posters can target the older customers, if you want...

Reputation Management SEO Advanced Tactics

SEO can heavily influence a site's search ranking in SERPs

Why Reputation Management? SEO for reputation management is one of the most talked about topics today. There are millions of consumers online looking at your various pages to make their purchasing decisions. This is a good thing, most of the time -...

What It Really Takes To Rank Top Of Google

How to rank top of Google

Should You Aim To Rank Top of Google? One of the biggest issues for digital marketers is the lack of understanding from prospective clients of what it actually takes to rank at the top of Google and why. Often this lack of understanding isn't just...

UX Strategies For Google’s Mobile First Index

Mobile-First Index

Mobile First – New UX Strategies You Need Implementing mobile-focused UX (user-experience) is now more important than ever, as the mobile first index is progressively rolled out across all websites. The mobile version of your website is now used...

Top Tips on the Best Voice Search Optimizations

Voice search hardware

Why Bother With Voice Search Optimization?  Are you prepared for the paradigm shift in SEO with the shift towards voice search? According to market statistics, by 2020, half of all internet searches will be via voice. Currently, it isn't such a...

Private Blog Network - A SEO Guide

Private Blog Networks give SEOs the ability to control high quality backlinks to improve Google rankings and increase traffic

A private blog network (PBN) is a black-hat SEO technique for creating high quality backlinks to improve the domain authority and traffic for a site. PBNs hit the news in 2014 when Google tried to eliminate the benefits of sites using private blog...

How To Improve Your Shopify SEO

Image of Shopify customer from homepage

Optimising Your Shopify Store Shopify is a popular platform for ecommerce businesses. Shopify has more than one million active users and over $46 billion worth of products sold to-date, it is a ready-made site for entrepreneurs and small business...

SEO Services & The Scams To Avoid

Many SEO consultants guarantee to get you to the top of Google search but fail to deliver in a meaningful way

SEO Services & How To Spot SEO Scams! On an almost daily basis I receive emails about SEO services offering to “optimise” my site and improve my Google search ranking. These SEO services often claim to guarantee to get my site at the top of...

5 Reasons To Build Business Blogs Today

Blogging is an important element of content marketing

Blogs are dead. Is it true? Yes, big companies are abandoning their blogs, probably because the ROI is difficult to calculate and shareholders complain too much. No, blogging is no more extinct than the last time it was declared a dead...

How To Do Keyword Research!

SEO can heavily influence a site's search ranking in SERPs

Keyword research remains an essential part of SEO strategy for both organic and paid traffic optimisation. With the Hummingbird update long-tail keywords became more important to SEO. As a result keyword research needs to consider optimising a...

20 SEO Audit & Link Building Tools To Get More Visitors

Image of chain links never bust

Establishing good quality back-links to your website through an SEO audit and link building activity is crucial to improving the credibility of your site. It’s one of the few ways that search engine spiders can tell if other people value your...