Tips and Tricks for Coding Experiments For CRO

Image of java coding for experiment

A Guide for front-end developers on coding experiments. I’m a self-taught developer since the age of 15. I’ve also spent 10 years of my career working as a freelance web designer and developer. I fell into coding experiments for CRO and A/B...

10 tips for working from home

Image of working from home

How to be productive working from home: Are you working from home during the COVID-19 crises? No matter how much we might dislike it, our work habits are sometimes subject to change. This should often be for the better, like after reading...

How to Design Your Website For The Mobile-First Experience in 7 Easy Steps

It doesn’t matter how awesome the desktop version of your website is, if you haven’t primed your website for the mobile experience you’ll be missing out on lots of potential sales. Your website needs to be optimized for everything when it...

10 Tips To Create An Awesome Whiteboard Animation Video

Whiteboard animation video image

How to create an awesome whiteboard animation video: We have all seen a great teacher use a whiteboard to explain and inspire students. Well, a whiteboard animation videos can do exactly the same. Drawings and animation have always had a special...

5 Design Tips To Increase Conversions

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Designing Websites That Convert: For a website to succeed it can’t solely rely on compelling design and thought-provoking content. Developers need to find a style that feeds into the user experience of the website and functionality while being...

Personal Injury Landing Pages That Convert

Personal injury landing pages that convert

Personal injury claims can result in a payment of tens of thousands of pounds and so fees of several thousand pounds can be earned by the lawyer who gets the business. That’s why companies are prepared to bid an average of £75 per click in...

4 Design Trends That Are Conversion Killers

Four trends that kill conversions

Conversion killers are often caused by designers and webmasters copying trends and ideas they see on other websites. Many of these ideas are then implemented without a proper evaluation of how they influence user behaviour and conversion...

Web Form Design Best Practices To Optimise Conversions

Casumo.com's one question per page sign-up form minimises distractions for the user

Whether it’s a contact form, registration form or check-out process, web forms can be a significant barrier to conversion. Even a simple opt-in web form can create friction and anxiety about entering personal information online. Use these web form...

11 Strategies From The Paradox of Choice To Boost Conversions!

Image of Discover Weekly play list as an example of anticipatory design

Why More Is Less & The Paradox of Choice! In his book The Paradox of Choice – Why more is less, Barry Schwartz challenges the myth that giving people more choice is positive and makes people feel in control. Rather, he suggests that the...

10 Tools To Compare Website Traffic

Website traffic comparison tools allow you to benchmark your website's performance against your competitors.

How To Compare Website Traffic For Free! If you can track competitors' website traffic you can develop more effective strategies to deal with their threat to your business and improve your conversion rate. Competitor analysis can be a time...

Establish Trust To Improve Traffic & Conversions

Establish trust - Top ecommerce customer ratings and review platforms.

Trust is just as important online as it is offline. That’s why many people use website rating reputation tools to check out websites, links and files before they decide to interact with them. Website owners can also use these tools to check the...